Good Egg Privacy Policy

Good Egg NZ, a subsidiary of Ampersand Marketing Limited, is committed to respecting your online privacy and recognises your need for appropriate protection and management of any personally identifiable information (“Personal Information”) you share with us.

Good Egg has established this Privacy Policy to let you know what information we may collect from you on (the “Site”) and how we may use and share that information. Please take a moment to review the terms of our Privacy Policy. By using the Site, you agree to accept the terms of our Privacy Policy. If you do not agree to the terms of this Privacy Policy, please do not use the Site.

Similar to other commercial websites, our website utilises a standard technology called "cookies" (see explanation below) and server logs to collect information about how our site is used. Information gathered through cookies and server logs may include the date and time of visits, the pages viewed, time spent at our site, your IP address.

What personal data we collect and why we collect it

We collect information about you during the checkout process on our site.

  • While you visit our site, we’ll track:
  • Products you’ve viewed: we’ll use this to, for example, show you products you’ve recently viewed
  • Location, IP address and browser type: we’ll use this for purposes like estimating taxes and shipping
  • Shipping address: we’ll ask you to enter this so we can, for instance, estimate shipping before you place an order, and send you the order.

We’ll also use cookies to keep track of cart contents while you’re browsing our site. 

When you purchase from us, we’ll ask you to provide information including your name, billing address, shipping address, email address, phone number, credit card/payment details and optional account information like username and password. We’ll use this information for purposes, such as, to:

  • Send you information about your account and order
  • Respond to your requests, including refunds and complaints
  • Process payments and prevent fraud
  • Set up your account for our store
  • Comply with any legal obligations we have, such as calculating taxes
  • Improve our store offerings
  • Send you marketing messages, but only if you choose to receive them

If you create an account, we will store your name, address, email address and phone number, which will be used to populate the checkout for future orders.

We generally store information about you only for as long as we need the information for the purposes for which we collect and use it, and we are not legally required to continue to keep it. For example, we will store order information for 7 years for tax and accounting purposes. This includes your name, email address and billing and shipping addresses. We will also store comments and reviews, should you choose to leave them.

Who on our team has access

Only authorised members of our team have access to the information you provide us. For example, Administrators can access:

  • Order information like what was purchased, when it was purchased and where it should be sent, and
  • Customer information like your name, email address, and billing and shipping information.

Our team members have access to this information to help fulfil orders, process refunds and support you.

What we share with others

We share limited Personally Identifiable information with third parties who help us provide our store services to you. For example, payment gateways, shipping providers, and product suppliers. 


Your credit card details are not visible to Good Egg and nor are they stored by us when you make a purchase on this Site.

For your protection, payments are made utilising the Stripe secure payment gateway. When processing payments, your credit card details are encrypted and passed directly to Stripe for processing with your bank. Stripe is the leading online payment gateway utilised by businesses all over the world. Stripe processes more than 250 million transactions each day and hundreds of billions of dollars each year. 

How is Personally Identifiable Information stored?

Personally Identifiable Information collected by Good Egg NZ is securely stored and is not accessible to third parties or employees of Good Egg NZ except for use as indicated above.

How does the Site keep Personally Identifiable Information secure?

All our employees are familiar with our security policy and practices. The Personally Identifiable Information of our Visitors and Customers is only accessible to a limited number of qualified employees who are given a password to gain access to the information. We audit our security systems and processes on a regular basis. 

How does Good Egg NZ use login information?

Good Egg NZ uses login information, including, but not limited to, IP addresses, ISPs, and browser types, to analyse trends, administer the Site, track a user's movement while on the Good Egg website and use, and gather broad demographic information. Aggregated non-personally identifiable information will be collected for analytics purposes to help us improve the performance of our website.

Disclosure of Personally Identifiable Information

We will only disclose Personally Identifiable Information when required to comply with a court order or a request from a law enforcement agency to release information. 

We will not sell or rent your personal information to marketers or third parties.

Correction of inaccuracies in Personally Identifiable Information

Visitors and Customers may contact us to update Personally Identifiable Information about them or to correct any inaccuracies by emailing us at

Deletion of Personally Identifiable Information

We provide Visitors and Customers with a mechanism to delete Personally Identifiable Information from the Site's database by contacting us at 

Email Information

If you choose to correspond with us through email, we may retain the content of your email messages together with your email address and our responses. We provide the same protections for these electronic communications that we employ in the maintenance of information received online, mail and telephone. This also applies when you register for our website, sign up through any of our forms using your email address or make a purchase on this site. For further information see the email policies below.

Email Policies

If you have subscribed to our newsletter or if you have purchased from our website, there is a good chance you will receive emails from us.

We will only send you emails which you have signed up to receive, or which pertain to the services we provided to you.

To send you emails, we use the name and email address you provide us. Our site also logs the IP address you used when you signed up for the service to prevent abuse of the system.

This website sends emails through a mail sending service that allows us to track opens and clicks on our emails. We use this information to improve the content of our newsletters.

We are committed to keeping your e-mail address confidential. We do not sell, rent, or lease our subscription lists to third parties, and we will not provide your personal information to any third party individual, government agency, or company at any time unless strictly compelled to do so by law.

We will use your email address solely to provide timely information about Good Egg.

We will maintain the information you send via email in accordance with applicable New Zealand law.

In compliance with the New Zealand Unsolicited Electronic Messages Act 2007 Act, all email sent from our organisation will clearly state who the email is from and provide clear information on how to contact the sender. In addition, all e-mail messages will also contain concise information on how to remove yourself from our mailing list so that you receive no further email communication from us.


Our site provides users the opportunity to opt-out of receiving communications from us by reading the unsubscribe instructions located at the bottom of any email they receive from us at any time.

Users who no longer wish to receive our newsletter or promotional materials may opt-out of receiving these communications by clicking on the unsubscribe link in the email.


A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns.

Good Egg uses cookies to improve your experience and for marketing.

Cookies are used for a variety of reasons.

  • Preference cookies let us save your preferences and recognise you when you return to our Services.
  • Analytics cookies help us understand how visitors interact with our Services, allowing us to analyse and improve our Services (also through third party analytics).
  • Authentication cookies enable us to remember you so you don’t have to log in as you use our Services.
  • Fraud prevention cookies, and similar technologies that we deploy through our Site, help us learn things about computers and web browsers used to access our Services. This information helps us monitor for and detect potentially harmful or illegal use of our Services.
  • Advertising cookies allow us to place targeted advertisements on other sites you visit and measure your engagement with our ads.

Visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using, with the drawback that certain features of the website may not function properly without the aid of cookies. 

If cookies are disabled on your browser, you can still look around the site, but you must enable cookies to access your account information or to use the shopping basket and purchase online.


https://www. contains links to other websites. Please note that when you click on one of these links, you are moving to another website. We encourage you to read the privacy statements of these linked sites as their privacy policies may differ from ours.

IP Addresses

IP addresses are used by your computer every time you are connected to the Internet. Your IP address is a number that is used by computers on the network to identify your computer. IP addresses are automatically collected by our web server as part of demographic and profile data known as “traffic data” so that data (such as the Web pages you request) can be sent to you.

Policy Changes

We reserve the right to amend this privacy policy at any time with or without notice. However, please be assured that if the privacy policy changes in the future, we will not use the personal information you have submitted to us under this privacy policy in a manner that is materially inconsistent with this privacy policy, without your prior consent.
We are committed to conducting our business in accordance with these principles in order to ensure that the confidentiality of personal information is protected and maintained.


If you have any questions regarding this policy, or your dealings with our website, please contact us.

Good Egg, PO Box 95 , Auckland 0947, New Zealand